Computer Technology Blog: Social Media

How To Use Social Media To Boost Your SEO Campaign

Social Media - Boost your SEO

SEO

Search Engine Optimization (SEO) has become something synonymous with content marketing techniques. Because you need quality streams, content is optimized as the fuel of your SEO campaign, but many web owners and SEO practitioners focus too much attention to develop the best content. Unfortunately they forget other techniques to run SEO that should be considered if you want to maximize the results obtained.

Social media is sometimes seen as a separate entity, thus requiring a separate strategy. Although it can be used separately, it is better if you use it in line with your SEO strategy so that you can get the best of both worlds. With certain social media strategies, you'll be able to increase your brand awareness through social channels and simultaneously increase the authority of your domain, which will take you to higher rankings for user searches of all varieties of keywords.

Building Your Followers

One of the factors Google is considering for the following domain authorities you have on your social platform. As a simple example, if your brand has 10,000 people like on Facebook and 10,000 followers on Twitter, you will have higher authority and higher search rankings than the same brand with 100 likes and 100 followers. Build your following by regularly submitting interesting material, and attract your audience directly by responding to their comments or opening public discussions. Check for updates several times throughout the day, and become a personality to attract more people.

A cautionary warning : Google is able to know when you share articles in real time and when those links arise from spammers' accounts. Do not bother paying people to gain followers; which does so by filling your audience with bot accounts or fake profiles, which is more dangerous for your online reputation. Keep building your audience naturally, even if it takes longer.

Do not Forget to Share Your Content

Social media is also a perfect opportunity to expand the reach of your content. For example, if you write a new extended blog post about a news related to your industry, you can get it in front of thousands of new eyes just by sharing with your followers.

The first benefit to this is obvious; You will get more attention and get more traffic to your site. This is a good thing, but only the peripheral benefits of SEO (by making your site look more popular). The more direct SEO benefits are that it will encourage more people to be aware of your content, and link to it on their own sites. That Link diverse pools will pass through the authority for your domain, giving you the power of dozens of links without the time it takes to build it manually.

Social Media role: New Business Era

Admin September 01, 2013 SEO SEO Works Social Media Social Networks Social Sites Add Comment

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Social Media role: New Business Era

Here’s a lot of reason as to why a company needs social media marketing and it will depend on different factors like company profile, the products, and the customers that it is catering to. As the days go by, I would say there is also an increase when it comes to the importance of social media marketing that is very effective for most companies.

Facebook, twitter, LinkedIn, MySpace, tumbler etc are some useful social media marketing sites

If you're wondering if social media marketing is right for your business, the verdict is in … social media is a great way to drive repeat business and to attract new customers.

Whether you’re a bricks and mortar mom and pop business or a 100% online digital enterprise, NOT participating in social media is no longer an option. In many ways today’s social networks represent the new discovery engine. Consumers and business decision makers are sending their friends and colleagues to websites they like through their browsers and desktops and, increasingly, their mobile devices.

According to eMarketer, more than 1.4 billion people worldwide will use social networks. Although the global audience is massive, it is by no means unified, they caution. It’s clear that companies of all sizes need to embrace a social media strategy because what our connections are doing online will drive your customers’ behavior more and more. What still appears murky for many, however, is exactly where to start.

Many people who don’t truly understand social media believe they need to be on it “just because everyone else is.” However, there are several reasons why not participating in all types of social media could be okay for some companies, especially if they aren’t doing it correctly.

Failing to follow social media best practices could actually dampen your online presence and brand sentiment.

Using social networking website is a very popular way to make contacts and get leads and potential customers for your business. Creating your own groups can also be useful as you can organise your online business in categories like products to sell, how to get leads for your business and so on.

Post blogs; Write articles; Join forum discussions; Join and create online groups; Upload photos and videos; Post on your wall or timeline.

Making contacts with the same interests is easy. Just do a search for related keywords of your choice, or by Country and find like minded new friends to make contact with. Hook up on SKYPE or use the online social network chat that comes free with your membership.

Social media has become this significant part of our modern civilization. This world of social media gives scope to everyone to express and share ideas, thoughts and feelings, who want to be the part of it.

Most importantly, BE SOCIAL. Be a REAL person when you post and when you talk to people. Social media is quickly becoming an extension of many customer service departments. Businesses active on social media networks know social media is a two-way street and understand they can’t control what’s being said; but they can build their relationships with customers by interacting with them online, while also helping to build their brand.