Google Analytics Tool : SEO Tool

October 24, 2009

Google Analytics Tool : SEO Tool


Part of what we want to do here at Daily SEO Tip is to showcase various tools that make you better able to optimize for search engines, and to do so in less time. One such tool that we absolutely love is Google Analytics.

First off, you should have Google Analytics enabled on your site in order to track overall traffic. If you're driving blind it can be quite difficult to steer.

But Google Analytics is so much more when it comes to SEO. It gives you access to all the keywords that drive search traffic to your website as well as summary statistics on the value of each of those keywords (bounce rate, pageviews per visit, etc.). You can also define custom goals (e.g., registration, filled out lead form, made purchase, etc.) and see how traffic from different keywords performs. Of course, you can also monitor your overall level of search traffic and do so for all search engines (not just Google).

Google Analytics also has a very useful blog which I recommend following as they often have great case studies, updates, and tips.

I could dedicated an entire blog just to Google Analytics and how to use it (and in fact, many do!), but the best way to get acquainted with it is to read the product description but then very quickly just start using it. As with most things, the best way to learn is by doing so go on and try it.
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1 comment

  1. To select a good SEO provider;
    * First search in internet and get a list of SEO service providers that offer the service at your affordable cost.
    * Scrutinize amongst them based on their success rate,legit techniques,support,reliability,reputation etc.You can get a clear idea about the above factors from use reviews.
    * Talk to a representative of the selected one and if satisfied...signin with them.
    Service providers like XnYnZ.com provide Search Engine Visibility Service through which they help the user to get the desired pagerank.

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