Showing posts with label Google Search. Show all posts
Showing posts with label Google Search. Show all posts

SEO Tips for Bloggers

August 05, 2015 1 Comment

SEO Tips for Bloggers

SEO tips for bloggers


On-page and off-page Optimization in Blogger
  1. Alludes to improvement of your real web content including your HTML code, your content, and in addition realistic substance.
  2. Off-page advancement, be that as it may, manages things like backlinks (hyperlinks indicating your webpage from different sites, applications and systems).
Write SEO friendly post title in Blogger
Post titles are imperative for SEO. They truly are since they are arrangement producers or breakers. At whatever point you compose something, ensure you give legitimate consideration regarding the post's title. Make your titles straightforward, charming, elucidating and guileless so individuals may recognize what is this about and what's in store. A shockingly better approach is to wear searchers shoes while giving a title and think how might you Google it on the off chance that you were searching for substance like this. Likewise, remember to incorporate watchwords in your title and hold it under 70 characters (or web crawlers would trim it before looking).

Write high quality and unique contents in your blog
In the event that you think "contents" isn't critical for SEO, reconsider! Your substance is the most imperative piece of your site. While composing, don't duplicate glue from somewhere else, don't stuff it with catchphrases alone, don't shell it with pictures and sight and sound records and don't compose any lesser than 300 words. These all would influence your appraisals inadequately.

Along these lines, compose unique, use catchphrases in situations as opposed to straying them around (as I didn't utilize SEO here, SEO there in each next line), use pictures where they suffice and ensure you name them appropriately to show up in picture list items, i.e. a picture with the "image.jpg" name could never show up in the picture list items however "my-name-is-unitedcolleges.jpg" would. The best would be to utilize content substance and wrap them appropriate in HTML labels like <H2></H2> and so forth (web indexes likes content thus). Likewise, ensure your blog entry's length is some place between 300-500 words - traverse is fine yet lesser isn't.

Select right keywords for your blog
Catchphrases are terms that others may use to scan for your substance. While watchwords are essential for SEO, don't go on and stuff your site with catchphrases. This would make your substance seem like a spam to creepy crawlies, who might disregard it hereafter.

Perfect is that once you have picked your title (and incorporated your catchphrase in it, as I have included watchword SEO in title above), use it in page URL, in your beginning and completion sections, and additionally in article body where required without sounding clumsy. Moreover, you may interface it utilizing stay content to applicable assets all through site.

Use proper Meta Tags in Blogger
On the off chance that we had been living in early piece of 21st century, meta labels may have done all the SEO for your site. Unfortunately, we aren't. Google and other web crawlers have long left utilizing meta-labels for discovering webpage data. Subsequently, on the off chance that somebody lets you know meta-labeling is all you requirement for your locales SEO, let them know it isn't.

By the by, it's vital that you utilize your watchwords in your meta-information. A few topics as of now do that for you, on the off chance that they don't (you can watch that utilizing page source or utilizing view source code from program), don't sweat. You can utilize outsider modules like All in One SEO Pack and Scribe.

Create Backlinks for your blog
Make others discuss your webpage and share your substance on online networking destinations or their sites. It shows signs of improvement if some way or another locales with high evaluations join back to your site. This makes bugs feel that you are somebody vital that everybody nowadays is looking at, bringing about improving your appraisals significantly.

Visitor posting is another great methodology for that. Remark on different destinations, make companions with bloggers (best in business) and make them remark at yours. These modest seemingly insignificant details do make a difference a considerable measure, bringing about upgraded SEO of your site.

Hyperlinks or Links are vital from SEO point of view. You can utilize them. Join out to different locales, systems and posts, or even to your past posts (additionally called inbound or backlinks) utilizing grapple component with catchphrase.

Compose Often in your Blogger's blog
Locales with new substance consistently, or twice thrice a week have still far superior appraisals than the individuals who post each fortnight. A superior approaching substance recurrence makes bug go to your site routinely, bringing about better evaluations and improved SEO.

Is it accurate to say that we are done then? Indeed, believe me - your locales rating is in your grasp, not in Google or Yahoo. SEO is just about doing things flawlessly and in a modern way. Walk your site these 7 stages for a quality SEO and you will witness the distinction yourself at Google, if no spot else.

The key to increase website traffic

August 05, 2014 Add Comment

The key to increase website traffic

 

Everyone wants to have a lot of traffic to their website. In order to get this traffic many people try to work on their Meta tags or even do tricks trying to get more visitors to their website. One of the simplest and most solid ways to increase the flow of traffic to your website is to offer more content. It has often been said that on the Internet, content is king. It is important to understand how more content can bring more visitors to your site and how to generate content that is related to your particular web site.

Why do you need more content?


Many websites are actually company brochures that have been adapted to the web. They merely describe a bit about the company or service and then add some contact information. Such websites usually have about 5-10 separate html files. If these pages have a good amount of text it is possible to optimize them for several keywords and web surfers may find the site.

However, if these sites are in highly competitive fields then it may be difficult to build a decent amount of traffic because search engines try to find the most important web sites that can answer a search query. Search engine robots look for keywords in the meta tags and in the text on the pages to determine what the site is all about. However the search engines also look at the links on the various pages. If your main page is about bicycles, for example, and you have links to other pages on your site relating to the same theme, perhaps, racing bicycles, mountain bicycles etc. then the search engine will conclude that the site is about bicycles, and if you have a lot of pages on this theme, your site should rank higher than someone with a company brochure site of a few pages.

In addition, as I have pointed out in a previous article each page, with its content on your particular theme, stands out alone as a mini website in itself and may come up in searches on the Internet. Thus people will often enter your site through the “side” or “back doors” and not the main page. The more pages you have the more chances of being found in searches, and the more different keywords you can optimize your site for.

So, by building a content rich site on a particular theme, you will boost the chances of your main page to come up in searches and you will increase the likelihood of overall traffic through your other pages coming up in good positions in Internet keyword searches. In addition to this, the more content you have the more respect your page gets from human-edited directories (such as dmoz -Open Directory Project), and other webmasters. If you have quality content then you swill gets more link requests, requests for permission to reprint your articles in ezines, more links to specific pages on your site. All of this will result in more traffic.

How to build more content?

Depending on the type of products or services you are offering, there are several ways to build quality content for your site. Here are a few examples

Product Reviews- If you are selling other peoples products, through an affiliate system, rather than just listing a link to the product, you can write a full review of the product, explaining how the product helped you and what are its strengths and weaknesses. This kind of content actually pre-sells the product, as well as being interesting reading in itself. If you have your own products you could give background information on it or get satisfied customers or users to write the reviews.

Background information- Every product or service exists in some kind of context. Suppose you have a hotel in a particular city. Instead of only listing information about your hotel, you could give some pages about the history of the city where the hotel is located or information about popular tourist attractions in that area. The possibilities are enormous.

Questions and Answers- Let your web visitors help you in the process of content creation. Start a questions and answers section on your website or in your electronic newsletter. Not only will you get insight into what your clientele is thinking, but by answering these questions you will generate useful content for your site and for your newsletters.

Bulletin Board Forums- Your web visitors can also directly write the content on your site through a bulletin board. Some bulletin boards are searchable by search engine robots, while others are not. If you have good content on the bulletin board you can also re-publish it on the main sections of your website to insure inclusion in the search engines.

Articles by others- There are no need to recreate the wheel or spend a lot of time writing, if that is not your cup of tea! You can also publish the articles of other people. There is a lot of quality content that is available free of charge. While you usually have to provide a link back to the author of the article, this is a small price to pay considering that some of these articles may pull in tons of traffic.

Increase website traffic using google image search

July 09, 2014 Add Comment

Increase website traffic using google image search

Google Images search

Google search engine indexes images in your web pages. When someone uses Google Image Search to find images on the web, what chance does your website have to show up in the search results?

If you know how to optimize images in your web pages, your images will have high rankings in the image search results. Using higly relevant and properly optimized images in your web pages will bring quality traffic from Google Image Search. Use the techniques described below for optimizing Google Image Search.

1. Use the alt attribute in the html img tag. This is the most important one. Use a specific keyword or a key phrase that identifies what the image is all about. If the image is a new car, use the key phrase 'new car', instead of car or traffic, in the alt attribute.

2. Use the title attribute in the img tag. The title attribute is what people see when they hover the mouse over the image. You can use the same text for title that you use for the alt attribute.

3. Use both the width and the height attributes for the image. If the image height is unknown, use the image width. You should always use the image width from a design standpoint. Unknown image width can break your horizontal layout forcing your web site visitors to scroll horizontally which is very annoying.

4. Put some description texts just beneath the image. For example, 'a red rose blossoming in a quite morning' for the red rose image. Make the key word, red rose, bold. When Google displays the image in the image search result page, the result page will also display the texts surrounding the image.

5. Don't use image1, image2, etc. for the image file names. just use descriptive names. For example, use new car for a new car image file. You can use the same text that you use for the alt attribute. Just hyphenate the words if it is a key phrase.

6. Choose your anchor texts in links to images carefully. Instead of 'click here for larger image' as the text link to an image, you can use 'a large red rose picture is here' as the anchor text.

7. Put all your images in a root folder and, if you prefer, categorize your images in sub-folders under the root image folder. Make sure that your robot file does not limit access to the image folders. Use the img and src tags for images on your web pages. Avoid all types of java script tricks. Goolge search engine spider will be able to index all your images. If you have descriptive image files names, they will have high relevancy in Google image search results.

8. Use Google trends to find hot topics. Use your creativity to establish a credible relevancy between you images and the hot trends. For example, if 'Hunt for red December' is the hot topic, you can use 'Hunt for red December Rose' as your image text.

Google image search build a huge traffic in any site.So that's important for every site.

Flash and HTML5

June 01, 2014 Add Comment

Flash and HTML5 

 

 

 


FLASH
HTML 5
Proprietary
Open Source
Non-Responsive
Responsive
Built language AS3/AS2
HTML5
Not compatible on Apple
Compatible on Apple
Plugin Required
Runs Natively in the browsers
High CPU use
Light weight so Low CPU use/high Performance/Battery life
Varying Video/Audio Support
Currently restricted to MP4 or H.264 and Web


Google will be “pausing” all flash creative by default in the next release update of Chrome, which is anticipated to be released late this summer.

When you’re on a web page that runs Flash, we’ll intelligently pause content (like Flash animations) that aren’t central to the web page, while keeping central content (like a video) playing without interruption. If Chrome accidentally pauses something you were interested in, you can just click it to resume playback.

 This feature will be enabled by default on Chrome’s latest version and will be rolling out soon to everyone else on Chrome desktop. If you need to manually enable it, just head to Chrome’s content settings and select “Detect and run important plugin content.”


Impact on Online Advertising

For advertisers, this could mean shelling out first-class money for economy-class impressions.
Though it might be painful to admit for an industry that has relied on Flash for over a decade, the right choice is to start creating desktop ads in the HTML5 language used to create ads for mobile.


What is HTML5?
HTML5 is advance version of HTML which include various new tags such as <video> <audio><embed><canvas> etc.
With this kind of new tags developers can easily built web pages.

Advantages of HTML5

    * All mobile devices are supported by HTML5 which means there will not be any dependability on Plugin/Flash issue with HTML5.

    * HTML5 is free and easy to code.

    * HTML5 can be used to create the ads which can run on Desktop, Tablet, and Mobile devices easily.

    * HTML5 help to built the ads which are responsive in nature which mean width of the ad will be adjusted as per device.

    * HTML5 allows users to play videos, music and animations on the page without requiring any plug-ins. Developers can also use just Javascript to create compelling graphics, diagrams and animations for their pages.

    * SEO support is one of the biggest advantages of HTML5 for modern-day marketers aiming to rank higher on search engines.

    * HTML5 enables better form fields and search boxes, which is advantageous for businesses looking to encourage visitors to sign forms or spend some time browsing the site.
 Flash:

Flash is vector based technology where all assets(Images/Animation/Audio/video) are stored inside the container and are served via adobe flash.

The coding used is Action script 2 for old and for latest flash are built using AS3.
Flash is an older technology, as compared to HTML5. It was one of the most popular ways to add interactivity, video and animations to websites.

In order to view these videos and/or animations, a Flash plugin needed to be downloaded and installed in the web browser. An advantage for HTML5 over Flash is that as HTML is supported by nearly all web browsers, it does not require an additional plugin to be installed.

Adobe Flash is an out-of-the-box development platform you must purchase.

Advantages of Flash:

    * Vector-based - eliminates the need for raster-based movie files with large file sizes.
    * Flash allows for a lot of interactivity, supporting audio, animation, and advanced video handling
    * Supported by 99% of browsers



Which is best for online advertising?

Many of the agency are suggesting to used HTML5 as the standard for all kind of ads due its responsive nature. beside it covers nearly 68% of the population which are using Mobile phone.